At Optical Axis, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data when you interact with our website or store.
1. Information We Collect
We collect personal information to provide you with a better experience and fulfill your orders. The types of information we may collect include:
- Personal Information: Name, email address, phone number, shipping/billing address.
- Optical Information: Prescription details and eye measurements if applicable.
- Communication Data: When you contact us via email, phone, or social media, we may keep records of your correspondence.
2. How We Use Your Information
We use your personal information to:
- Process and fulfill your orders, including shipping and handling.
- Provide customer support and respond to your inquiries.
- Personalize your shopping experience and offer product recommendations.
- Improve our website and services through analytics and feedback.
- Send you marketing and promotional materials, including newsletters, if you opt-in.
- Comply with legal obligations or protect the rights and safety of our company, customers, and the public.
3. How We Share Your Information
We do not sell or rent your personal information to third parties. However, we may share your information with trusted third parties in the following circumstances:
- Service Providers: We work with third-party service providers to assist with order fulfillment, shipping, and website hosting. These providers have access to personal information needed to perform their services but are prohibited from using it for any other purpose.
- Legal Compliance: We may disclose your information if required by law, or to protect the rights, property, or safety of Optical Axis, our customers, or others.
- Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of the transaction.
4. Data Security
We take data security seriously and use industry-standard measures to protect your personal information. This includes encryption, secure payment processing, and access controls to safeguard your data from unauthorized access, alteration, or disclosure.
5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website. Cookies allow us to remember your preferences, analyze site traffic, and personalize content. You can control cookie settings through your browser, but disabling cookies may affect your ability to use certain features of the website.
6. Your Choices
You have the right to:
- Access and Update Information: You can access and update your account information by logging into your account.
- Opt-Out of Marketing Communications: You can unsubscribe from promotional emails at any time by following the instructions provided in the email.
- Delete Your Account: If you would like to delete your account or personal information, please contact us using the details below.
7. Children’s Privacy
Our website and services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If we learn that we have inadvertently collected information from a child under 13, we will take steps to delete that information as soon as possible.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.” We encourage you to review this policy periodically to stay informed about how we are protecting your information.